40 North on Meridian
        Precedent Development
        ISM
        ICVA
        Renaissance Bay
        Browning Investments
        Westport Homes
        
We took an unqualified email list of 60,000 names and totally profiled it, through a series of canvasing emails. We created a “When in Indy/When in Indy” club and allowed prospects to tell us their particular areas of interest – which were then served by specific emails about events, promotions, etc.